Privacy Policy

This Privacy Policy explains how XAscend LLC (“Company,” “we,” “us,” or “our”) collects, uses, stores, shares, and protects your personal information when you use our website at https://www.praising.ai (the “Site”) and all related products, services, and platforms (collectively, the “Services”).

By accessing or using the Services, you agree to the practices described in this Privacy Policy. If you do not agree, you should discontinue use of the Services immediately.

XAscend LLC is a limited liability company organized under the laws of the State of Wyoming, with its principal office at 30 N Gould St Ste R, Sheridan, WY 82801. For questions about this Privacy Policy, contact us at support@praising.ai.

SUMMARY OF KEY POINTS

• We collect personal information you provide (name, email, billing details) and technical information automatically (IP address, browser type, usage data).
• We do not process sensitive personal data (e.g., racial or ethnic origin, health data, biometric data).
• We do not buy, sell, or rent your personal information to third parties.
• We use your data to provide the Services, process payments, communicate with you, ensure security, and comply with legal obligations.
• We share data only with trusted service providers necessary to operate the Services (e.g., Stripe for payment processing).
• We implement organizational and technical safeguards, but no system is 100% secure.
• Depending on your location, you may have rights to access, correct, delete, restrict, or object to processing of your data.
• The Services are not intended for users under 18 years of age.

1. INFORMATION WE COLLECT

1.1 Information You Provide

We collect information you voluntarily provide when you register, subscribe, make a purchase, contact us, or otherwise interact with the Services, including:

• Name, email address, and phone number;
• Business name and website URL;
• Billing address;
• Account login credentials (username and password);
• Customer lists or contact information you upload for use with SMS or email outreach features;
• Review responses, survey content, and other materials you create through the Platform;
• Any other information you choose to provide (e.g., support requests, feedback).

1.2 Payment Information

All payments are securely processed by Stripe, Inc. We do not store, collect, or have access to your full credit card, debit card, or bank account numbers. Payment data is handled entirely by Stripe in accordance with PCI-DSS standards. For more information, see Stripe's Privacy Policy at https://stripe.com/privacy.

1.3 Automatically Collected Information

When you access the Services, we automatically collect certain technical and usage information, including:

• IP address, browser type, and operating system;
• Device type and unique device identifiers;
• Pages visited, features used, and time spent on the Services;
• Referring URLs and search terms;
• Log files and error reports;
• Cookies and similar tracking technologies (see Section 7).

1.4 Information from Third-Party Integrations

If you connect the Services with third-party platforms (such as Google Business Profile or Facebook), we may receive information from those platforms in accordance with their terms and your privacy settings. This may include review data, business listing information, and related metadata.

2. HOW WE USE YOUR INFORMATION

We use the information we collect for the following purposes:

• To provide, operate, and maintain the Services, including review management, SMS and email outreach, and analytics;
• To process your subscriptions, payments, and SMS credit purchases through Stripe;
• To manage your account, including free trial and Free Plan access;
• To deliver AI-generated review response suggestions;
• To communicate with you about updates, features, support, or promotional materials (where permitted);
• To monitor and analyze usage trends and improve the Services;
• To detect, prevent, and address fraud, security issues, and technical problems;
• To comply with legal obligations, enforce our Terms, and protect our rights.

We do not sell your personal information to third parties.

3. LEGAL BASES FOR PROCESSING

If you are located in the European Economic Area (EEA), United Kingdom (UK), or another jurisdiction that requires a legal basis for processing personal data, we process your information under the following bases:

• Performance of a contract: To deliver the Services you subscribed to and manage your account.
• Legal obligation: To comply with applicable tax, accounting, and regulatory requirements.
• Legitimate interests: For fraud prevention, platform improvement, customer support, and analytics, where our interests do not override your fundamental rights.
• Consent: For marketing communications and non-essential cookies, where applicable. You may withdraw consent at any time by emailing support@praising.ai.

4. WHEN AND WITH WHOM WE SHARE YOUR DATA

We share your information only when necessary to provide and operate the Services:

• Payment processing: Stripe, Inc. processes all subscription and SMS credit payments on our behalf.
• Hosting and infrastructure: Our Services are hosted on secure, commercially available cloud infrastructure.
• SMS delivery: Third-party telecommunications providers deliver SMS messages sent through the Platform.
• Communication tools: We may use third-party providers for email delivery, customer support, and notifications.
• Analytics: We may use analytics providers to understand usage patterns and improve the Services.

We may also disclose your information if required by law (e.g., court order, subpoena, regulatory request) or to protect our rights, safety, or property.

We do not sell, rent, or trade your personal information to third parties for their marketing purposes.

5. DATA RETENTION

We retain your personal information for as long as your account is active or as necessary to provide the Services. Specifically:

• Active paid accounts: Data is retained for the duration of your subscription.
• Free Plan accounts: Data is retained for as long as your account remains active.
• After account termination: Data is deleted or anonymized within a reasonable period, except where retention is required by law (e.g., tax records, legal claims).
• Customer contact lists and outreach data you upload are retained while your account is active and deleted upon account termination, unless required by law.

You may request deletion of your account and personal data at any time by contacting us at support@praising.ai.

6. DATA SECURITY

We implement commercially reasonable technical and organizational measures to protect your personal information, including:

• Encryption of data in transit (TLS/HTTPS) and at rest;
• Access controls and authentication mechanisms;
• Regular security assessments and monitoring;
• Employee training on data handling and confidentiality.

However, no method of transmission over the internet or electronic storage is completely secure. While we strive to protect your data, we cannot guarantee absolute security. You acknowledge that you use the Services at your own risk.

6.2 Data Breach Notification

In the event of a data breach that compromises the security, confidentiality, or integrity of your personal information, we will:

• Investigate the incident promptly and take steps to mitigate any harm;
• Notify affected users without unreasonable delay, and use commercially reasonable efforts to do so within the timeframes required by applicable law;
• Provide available information about the nature of the breach, the types of data affected, and the steps we are taking in response;
• Notify relevant regulatory authorities where required by law.

Notification may be provided by email, in-app notification, or prominent notice on the Site, depending on the circumstances and legal requirements.

7. COOKIES AND TRACKING TECHNOLOGIES

We use cookies and similar technologies to operate the Services, analyze usage, and improve your experience. The types of cookies we use include:

• Essential cookies: Required for the Services to function (authentication, security, session management).
• Analytics cookies: Help us understand how visitors interact with the Services (e.g., Google Analytics).
• Advertising cookies: Used to deliver relevant advertisements and measure their effectiveness.
• Preference cookies: Remember your settings and preferences.

You can manage cookie preferences through your browser settings or through any cookie consent mechanism we provide on the Site. Disabling cookies may affect the functionality of certain features.

For more information, see our Cookie Policy at https://www.praising.ai/cookies.

8. YOUR PRIVACY RIGHTS

8.1 General Rights

Depending on your location and applicable law, you may have the following rights regarding your personal information:

• Right to access: Request a copy of the personal information we hold about you.
• Right to correction: Request correction of inaccurate or incomplete information.
• Right to deletion: Request deletion of your personal information, subject to legal exceptions.
• Right to restrict processing: Request that we limit how we use your data.
• Right to data portability: Request your data in a structured, machine-readable format.
• Right to object: Object to processing based on legitimate interests or for direct marketing.
• Right to withdraw consent: Where processing is based on consent, you may withdraw it at any time.

To exercise any of these rights, contact us at support@praising.ai. We will respond within the timeframe required by applicable law.

8.2 California Residents (CCPA/CPRA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), including:

• The right to know what personal information we collect, use, and disclose;
• The right to request deletion of your personal information;
• The right to opt out of the sale or sharing of your personal information (we do not sell your data);
• The right to non-discrimination for exercising your privacy rights.

To exercise these rights, contact us at support@praising.ai or by mail at XAscend LLC, 30 N Gould St Ste R, Sheridan, WY 82801.

8.3 European Economic Area and UK Residents

If you are located in the EEA or UK, you have rights under the General Data Protection Regulation (GDPR) and UK GDPR, including all rights listed in Section 8.1 above. You also have the right to lodge a complaint with your local data protection authority.

9. CHILDREN'S PRIVACY

The Services are not directed to and are not intended for use by individuals under 18 years of age. We do not knowingly collect personal information from children under 13 in violation of the Children's Online Privacy Protection Act (“COPPA”), or from individuals under 18 generally. If we become aware that we have collected data from a child under 18, we will promptly delete such information. If you believe a child has provided us with personal information, please contact us immediately at support@praising.ai.

10. INTERNATIONAL DATA TRANSFERS

Our Services are operated from the United States. If you access the Services from outside the United States, your information may be transferred to, stored, and processed in the United States or other countries where our service providers operate.

For users in the EEA and UK, we ensure that international transfers of personal data are made in compliance with applicable data protection laws, including through the use of Standard Contractual Clauses (SCCs), adequacy decisions, or other lawful transfer mechanisms.

By using the Services, you consent to the transfer and processing of your data as described in this section.

11. DO-NOT-TRACK SIGNALS

We do not currently respond to browser “Do Not Track” (DNT) signals. There is no uniform standard for how DNT signals should be interpreted, and we will update this policy if a standard is adopted.

12. THIRD-PARTY LINKS

The Services may contain links to third-party websites or services, including Google, Facebook, and other review platforms. We are not responsible for the privacy practices of these third parties. We encourage you to review the privacy policies of any third-party services you access.

13. UPDATES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time. The revised version will be indicated by updating the “Last Updated” date above. For material changes, we may notify you via email or a prominent notice on the Site. Your continued use of the Services after any changes constitutes your acceptance of the updated Privacy Policy.

14. CONTACT US

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, contact us at: