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For Agencies

White Label Review Management: What Agencies Get With Praising

Praising.ai is not a white-label platform, but agencies use it to run review requests, AI replies and widgets for each client. Every client runs on its own plan from $19/mo, and Pro removes the Praising badge from client pages.

21
Review sites: 2 imported, 19 linked
$49/mo
Pro: up to 10 locations, no badge
10 min
Client onboarding time
$19/mo
Per client business, to start

What Is White Label Review Management Software?

White label review software lets agencies deliver review tracking, collection, and AI-powered reply tools under their own brand — with no need to build the tech from scratch.

In a full white-label setup, clients get review request emails from your domain and see your brand on every template and widget. Praising.ai does not work that way: emails come from Praising's address and links stay on app.praising.ai. On Pro, a client's own pages can drop the Praising badge, and AI drafts replies in the client's voice.

For agencies, this means adding a high-margin, recurring service with no new hires or servers. For clients, it means pro-grade review tools from a partner they trust — you.

What Agencies Get With Praising

  • Each client on its own plan, from $19/mo
  • Editable review request templates
  • Pro: no badge on the review page and opt-in page
  • Pro: widgets and share cards without the badge
  • Your team invited into each client's business
  • AI-generated replies on every paid plan
  • Per-client platform configuration

How to Set Up Clients on Praising.ai

Most agencies have their first client fully live in under 30 minutes.

01

Pick a Plan per Client

Each client business runs on its own plan: Core at $19/mo for one location, Growth at $29/mo for up to 3, or Pro at $49/mo for up to 10 with the Praising badge removable.

02

Join the Client's Account

The client signs up, or you sign up on its behalf, and your team is invited into its business as members. Review request emails go out from Praising's address.

03

Connect Reviews and Go Live

Connect the client's Google and Trustpilot reviews, add its locations, and turn on automatic review requests. On Pro, the client's pages can drop the Praising badge from day one.

What Your Agency Can Run for Clients With Praising.ai

Remove the Praising Badge on Pro

On the Pro plan, the 'Powered by Praising' badge can come off the client's review page, opt-in page, widgets, share cards and website. Review request emails still come from Praising's address.

  • No badge on the review page or opt-in page
  • Editable review request templates
  • Widget embeds without Praising.ai attribution
  • No badge on share cards or the website

One Account per Client

There is no multi-client dashboard. Each client business runs in its own Praising.ai account, and the client can invite your agency in as a team member to run its reviews, requests and replies.

  • Each client on its own plan, from $19/mo
  • Per-client platform connections
  • Up to 10 locations per client on Pro
  • Your agency invited as a team member

AI Review Replies in the Client's Voice

On every paid plan, AI drafts a unique, on-brand reply for each Google and Trustpilot review, in the language it was written in. Approve or post directly — just fast, polished replies.

  • AI-generated replies per review, per client
  • Brand voice setup per client account
  • Approve each reply before it posts
  • Replies never mention Praising.ai

Client Reporting on Paid Plans

Show ROI to every client with Analytics and its printable report on paid plans. Monthly review growth, reply rate stats, and platform breakdowns, ready to share.

  • Monthly performance summaries
  • Review volume and rating trends
  • Response rate tracking
  • Platform-by-platform breakdown

Automated Review Collection

Set up review request campaigns per client. Email flows run on autopilot, and texts go out by hand on paid plans. Clients get more reviews without anyone lifting a finger.

  • Per-client campaign templates
  • Email and SMS request channels
  • Smart follow-up sequences
  • QR code review request links

Who Uses Praising.ai for Client Reviews?

Digital Marketing Agencies

Bundle review management into your retainer, with each client on its own Praising.ai plan from $19/mo. Add a high-margin, recurring service with no custom code to build.

Reputation Management Firms

Run review tracking, requests and AI replies for clients across industries, each in its own account, with the Praising badge removable on Pro.

Franchise & Multi-Location Operators

Run up to 10 franchise locations on one Pro subscription for $49/mo. Larger networks can email support@praising.ai.

What It Costs per Client

There is no agency plan or reseller pricing: each client business is one subscription, and Pro covers up to 10 locations at $49/mo. Start a client on Forever Free, or on a 14-day free trial of a paid plan.

Core
1 location
$19/mo
Growth
Up to 3 locations
$29/mo
Pro
Up to 10 locations, badge removable
$49/moNo badge

Frequently Asked Questions

What is white label review management software?

White label review software lets agencies offer tracking, requests, and reply tools under their own brand. Clients see your name, logo, and email — not the tool behind it. Praising.ai is not white label: emails come from Praising's address and links stay on app.praising.ai. Its Pro plan can remove the 'Powered by Praising' badge from a client's review page, opt-in page, widgets, share cards and website.

Can I use my own domain for review request emails?

No. Review request emails come from Praising's address on every plan, and review links point to app.praising.ai. There is no custom sender domain. On Pro, the pages a client's customers land on can drop the Praising badge.

How many clients can I manage with Praising.ai?

There is no agency account that holds several clients. Each client business is its own Praising.ai account and plan: Core covers 1 location, Growth up to 3 and Pro up to 10. A client can invite your agency into its business as a team member.

Does the Pro plan remove Praising.ai branding from the review widget?

Yes. Widgets are on every plan, and on Pro the widget a client embeds can drop the 'Powered by Praising' badge, so site visitors see only the client's reviews. The same setting covers the review page, opt-in page, share cards and website.

What review platforms are supported?

Praising.ai imports Google and Trustpilot reviews into one inbox, and links 19 more review sites from the dashboard, including Yelp, Facebook, Tripadvisor, BBB, Zillow, Glassdoor, Indeed, Booking.com, OpenTable and Capterra. Reviews on linked sites are not imported; a link opens the client's profile there.

Do AI review replies mention Praising.ai?

No. On every paid plan, AI replies to a client's Google and Trustpilot reviews are written in the client's own voice and in each review's language, and they never mention Praising.ai. Reviews on linked sites such as Yelp are answered on those sites. Your client just sees fast, accurate replies appearing on their review profiles.

How do I move clients from a white label review tool to Praising.ai?

Sign each client up on its own plan, starting on Forever Free or a 14-day free trial of a paid plan. You can import existing contacts via CSV, connect the client's Google and Trustpilot reviews, and turn on automatic review requests. There is no contract. Most agencies have their first client fully set up in under 10 minutes.

Can I charge my clients a markup for review management?

Yes. Many agencies add review management as a $150–500/mo line item on retainers, with each client's own Praising.ai plan underneath, from $19/mo. Praising.ai has no reseller pricing and is not white label: on Pro the Praising badge can come off client pages, but emails come from Praising's address. The margin is significant even at modest retainer pricing.

Ready to Run Reviews for Your Clients?

Start a client on Forever Free, or try a paid plan free for 14 days. Pro covers up to 10 locations and removes the Praising badge, with AI replies on every paid plan.

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